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Showing posts with the label Diane Morello

Digital Business Incompetence to Cause 25% of Businesses to Lose Competitive Ranking by 2017

Digital business incompetence is expected to cause a quarter of businesses to lose competitive ranking by 2017, according to Gartner.. Gartner has conducted a survey of 151 participants who were intimately involved in making digital business strategy decisions or in locating, developing and acquiring talent for those digital business strategy endeavors. Ninety percent of respondents thought that competition for talent will make or break digital business success.
"The next decade will move beyond the notion of using technology to automate businesses and toward positioning technology as revenue builder, market maker and customer finder," said Diane Morello, managing vice president at Gartner. "When companies have those targets in mind, digital business becomes real. The impact of digital business will be undeniable: It will introduce new business models, cause industries to be 'digitally remastered' and change the way that businesses put great minds to work.