The Data Driver

By Pradipto Chakrabarty, Regional Director,  CompTIA India
Information technology is arapidly-expanding and fast changing field, full of opportunities for those willing to work with passion and dedication. It is also dynamic and diverse with different career paths and specific specialisation. Additionally, the technology space changes at a speed that outpaces the process of skill development. To keep an individual’s skill relevant and mapped to industry requirements, organizations – both vendors and associations regularly develop certification programs which help them prove their skill quotient. Therefore, choosing the right certification becomes crucial for the individual. But even before you chooseone; it is important to understand the value of certification. Very simply, it adds value to your CV. It gives you a professional edge. It tells those who matter that you possess the skills needed to succeedand you were willing to put in the time and effort to get certified, increasing you…

OPPO extended more reasons to celebrate the festival of Holi this year by announcing a discount on two of its bestseller smartphones  - OPPO A7 and OPPO A5. Launched last year, both the smartphones were acclaimed for its exceptional features and high-end design. Starting 20th March, customers can purchase OPPO A7 4GB variant at an attractive price point of INR 15,990 and OPPO A5 at an irresistible price of INR 11,990 on Flipkart, Amazon, PayTM, Snapdeal, TataCliq and at all OPPO mobile stores.

Launched with a new dimension to the A series; the OPPO A7 comes with a unique Waterdrop screen along with 3D artistic texture on the back cover in two beautiful color options Glaring Gold and Glaze Blue. Equipped with 13+2MP dual rear camera and an enhanced 16MP front camera with F2.0 aperture, the OPPO A7 is built to enhance an outstanding selfie experience for its customers. Built with advanced features like dual camera, super full screen and extensive battery, the OPPO A5 has been designed …

As India continues to embrace digital payments on Unified Payment Interface, Google India announced train ticket bookings for Indian Railways, powered by Indian Railway Catering and Tourism Corporation (IRCTC) through the Google Pay app. This feature will be available for both Android and iOS users. The new launch builds on the travel and transit services that are already available on Google Pay.

Continuing the effort to bring Indian users helpful ways to make money transactions simpler, this is another way to make their  lives  easier through Google Pay.  Now, all users in India with the latest Google Pay app  will be able to:

Search, book, cancel - All from Google Pay
Google Pay users will be able to search and browse train options, and book or cancel tickets with their IRCTC account, at no additional cost, within a fast, intuitive and reliable user experience.

See availability and duration
Users can also  easily see details like seat availability, journey duration, and travel times b…

The global healthcare company Abbott announced the launch of its new digital health service in India as part of its global a:care program. The a:care platform from Abbott’s pharmaceuticals business provides doctors and consumers with services and information to help people achieve better health. India is the first country in which Abbott launched the digital platform, which can be found online at www.acare.co.in or as a web app downloaded from the Android Play Store.

Abbott’s a:care is the first digital platform in the country that will bridge communication between patients and doctors across multiple therapy areas. The platform supports people with a broad range of healthcare needs, from prevention to awareness, adherence to treatment and motivation. For instance, using the platform, a doctor can get access to the latest science, medical education and patient support services, and consumers can access educational health information or participate in motivational points-based program…

Coolwinks, one of the leading online eyewear platforms in the country, has announced its association with Sunrisers Hyderabad (SRH) for the upcoming T20 season. This is the brand’s first ever tie up for a sponsorship with one of the most popular cricketing events in India.

Under the sponsorship, Coolwinks logo will be placed on the front of the SRH Jersey this year.

Coolwinks will also focus on digital marketing to leverage the association.

Speaking on the association, Mr. Ganesh Iyer, CEO, Coolwinks said, “It is a great pleasure to be associated with Sunrisers Hyderabad Team 2019 as their Principal Sponsor. This association, being the first for Coolwinks, opens up many avenues for future ventures in the field of cricket. This year, Sunrisers Hyderabad will showcase Coolwinks Logo on the front of their team jersey. Coolwinks has launched a digital campaign with #HowCoolIsThat, along with plethora of contests on its platforms to engage the avid cricket fans. The brand is also running r…

TCL Electronics, a television brand and a consumer electronics company, has announced its partnership with Delhi Capitals as a team sponsor for the upcoming season of the Indian Premier League (IPL). Delhi Capitals (previously Delhi Daredevils) is one of the founding members of the Indian Premier League and has participated in every edition of the popular annual cricketing tournament. As part of the association, TCL will sponsor the Delhi-based T20 team for the duration of IPL 12.

A game-changer in the television and consumer electronics space, TCL Electronics’ decision to partner with the IPL team is only natural given the latter’s status as a brand that has changed the face of cricket and sports in India. The association also taps into the synergies between TCL’s global legacy of over 38 years as a pioneering consumer electronics company – as well as the country’s 5th largest television brand as per the current market share – and Delhi’s rich cultural, social, economic, and politica…