The Data Driver

A disruptive player in the field of consumer payments and mobile banking solutions, Citrus Pay announced its association with HPCL, aimed at making the delivery of LPG Gas Cylinders smart and cashless.

LIC Mutual Fund Asset Management Company announced its readiness on Unified Payment Interface (UPI) as mode of payment for its investors to invest in LIC Mutual Fund schemes.

FreeCharge’s “Flat 100% Cashback Sale” received overwhelming consumer interest on day 1 of sale as users flocked to grab tempting cashback offers on a range of online and offline offers. The traffic on FreeCharge surged 4X on the first day of sale, as consumers enjoyed the never-before flat 100% cashback offer across more than 1,00,000 merchant stores.

Government of India has launched Digishala, a 24x7 TV channel committed to educate the masses on various digital payment modes. In this crucial hour of demonetization, when businesses, consumers and common man are battling tough times to stand up to the test of doing cashless transactions, government’s initiative to come up with a channel for the purpose is an innovative and commendable step.

MobiKwik, India’s largest independent mobile wallet has joined causes with Hon’ble Member of Parliament and BJP National Spokesperson Ms Meenakshi Lekhi in her effort to spread awareness for cashless transactions in Delhi.

FreeCharge, digital payments platform, today announced its partnership with ICICI Merchant Services. With this partnership, FreeCharge will now be accepted at over 1 Lakh ICICI Merchant Services merchants across 700 cities and towns in India.

Tookan announces its partnership with PayLo, an omni-channel payment platform, to provide a hassle free payment option to its customers amidst the demonetisation wave in the country. The move to partner with PayLo is to provide digital payment option and ease the payment related challenges faced by Tookan’s customers. This partnership will enable over a million Tookan’s customers to continue with their day to day operations without any interruption caused by cash crunch in the market.