Enphase Energy Expands in India with New Account Manager and Distribution Partners

Enphase Energy announced that the Company has appointed a strategic account manager in India, added Sun-AP Ecopower and Redington as new distribution partners and established a direct presence in Chennai to manage future growth in India.

Enphase has invested in a direct presence in Chennai with the appointment of Venkata Mukundarajan as its strategic account manager for India. Mukundarajan will be responsible for driving distribution partnerships, supporting business development and expanding the preference for Enphase microinverters amongst installers.

Redington is one of India’s largest distributors for technology, telecommunications and lifestyle products. Its Solar Equipment Group offers solar photovoltaic products to installers. Sun-AP Ecopower, a solar distribution company provides design, engineering and project management advice for residential, institutional and commercial users.

“India is powering the growth of solar with its ambitious targets for clean energy and it is one of the most exciting markets in Asia for Enphase,” said Nathan Dunn, managing director of Enphase Asia-Pacific, “The demand for high quality and smart rooftop solar creates significant opportunities for us to expand in India. We are delighted to have Venkata join our team, and to be working with Redington and Sun-AP Ecopower. Together, they will help us cement our growth ambitions in this important region.”

“Customers are willing to invest in quality solar products, and Enphase’s microinverter technology continues to lead the solar industry, said Pradeep Srikanthan, vice president, Solar Equipment Group of Redington. “Redington is pleased to be representing Enphase as part of our commitment towards distributing quality and technologically advanced solar products through our network of more than 500 channel partners in India.”

Srinivas Kumar, CEO and founder, Sun-AP Ecopower said, “Sun-AP Ecopower is pleased to distribute Enphase microinverters in India. We believe there is potential for Enphase to grow as our partners firmly believe there is a market for a smart microinverters that are simple and quick to install.”

Enphase microinverters offer the most advanced inverter technology on the market with higher production, greater reliability and intelligence. Installers can get better performance and smarter insights with Enphase microinverters as they are simple to install, designed for flexibility and lead the industry with their reliability. With Enphase microinverters, installers can reduce their installation and maintenance costs and bring greater value to their customers.

The adoption of solar power is accelerating in India with the launch of the Jawaharlal Nehru National Solar Mission, an initiative by the Government of India in 2010. The Mission has set a target to deliver 100GW of its energy from grid connected solar power projects of which 40 GW is expected to come from rooftop solar by 2022.