Prabhudas Lilladher, India’s first broker to launch Whatsapp Business service

Prabhudas Lilladher Pvt. Ltd. (PL) has announced that they have adopted WhatsApp Business as a part of their service proposition. PL’s Customer Service Desk is now available on WhatsApp as well. WhatsApp Business was made available for Indian users from Tuesday 23rd January evening.

Launching the facility, Ms. Amisha Vora, Jt MD, PL said “WhatsApp is the most preferred medium of communication today with universal access making it most effective & versatile as a servicing channel. This early adoption of technology will help us provide prompt and cost effective service to our customers in a simple yet powerful manner.”

PL customers can now call or message on WhatsApp on a common number (022 66322366) for all service requests, reports, queries, complaints and other routine tasks during office hours. PL has always been one of the first movers to adopt new technology to provide best in class service to their customers. This move is another step on the organisation’s digital journey.

PL India: Prabhudas Lilladher offers the entire range of financial products and services. With a nationwide presence, on-panel financial experts, one of the best-in-class Research Lab, global standard modules and seamless technology interface, the Group is on an ambitious growth track. Built on the core values of Integrity, Enterprise, Responsiveness, Expertise and Ambition, the Group is driving financial growth for a diverse set of clientele including FIIs, HNIs, Institutions, Corporates, NRIs and retail investors. The Group offers a host of services including Broking, Portfolio Management; Corporate Advisory, Investment Banking, and Margin Funding. Prabhudas Lilladher boasts six decades of Powering Financial Growth.